In order to write an effective essay you first need to figure out who your audience is. Your target audience determines your tone, your rhetoric and even the overall structure of your essay. In addition, this helps the writer to know what type of information is needed as well as detail. The targeted audience should automatically know and understand if they’re part of it.

In my previous essay I talked about immigration policies in both the United States and the European and its social consequences in the respective countries. My targeted audience was mostly students my age as well as anybody who wasn’t aware of the many policies and differences that the European Union has with the United States. My essay had a very general topic that everyone could have an understanding and opinion on. 

In addition, I believe that the usage of interviews to people from all age groups  about legal immigration and illegal immigration will help to better understand the European and American perspective. This will also help to see the drastic differences in opinion across ages. Moreover, the rhetorical strategy that I would implement into my essay would be a mix of Pathos and Ethos. I want my audience to feel connected to my paper as well as make them think about their own opinion. However, I also want to show logic and reasoning behind the data that I use in my paper which will balance out the emotional connection. I want to really get into my audience’s head and basically show how other countries or systems organize themselves and put into place laws and policies.